6sense
Custom enterprise pricing
Best for
6sense is the most comprehensive intent platform on the market, but it's only worth the investment if you have the ops capacity to act on the signals. Most teams buy 6sense and then don't change their workflows — which makes it an expensive dashboard. Pair it with a clear signal-to-action playbook or skip it.
6sense is an account-based orchestration platform that uses AI and intent data to identify which accounts are actively researching solutions in your category. It combines first-party, third-party, and anonymous web traffic data to predict buying stage.
Why outbound teams use 6sense
Knowing which accounts are in-market before they raise their hand is the single biggest unlock for outbound efficiency. Instead of spraying emails at cold accounts, you focus reps on accounts showing buying signals right now.
Where it fits in the stack
6sense sits upstream of everything. It feeds account-level signals into your CRM, which triggers workflows in your sequencing tool. The signal-to-sequence pipeline is: 6sense detects intent, CRM routes the account, SDR gets a task with context.
Watch out for
Intent data is a signal, not a guarantee. An account researching your category might be evaluating competitors, conducting academic research, or just browsing. Always validate intent signals with direct outreach.
Integrations
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