Social Selling

Best Social Selling Tools for Outbound

Tools for prospecting, engaging, and building relationships through social platforms — primarily LinkedIn.

Elric's Take on Social Selling

Social selling works when it is genuine engagement, not automated spray. Use Sales Navigator for research and targeting, but make your connection requests and messages personal. The tools that automate LinkedIn outreach at scale tend to get accounts restricted.

LinkedIn Sales Navigator

Social Selling

Advanced people search Account tracking InMail outreach

Sales Nav is table stakes for B2B outbound. The advanced search filters alone justify the cost — finding the right 50 people at a target account takes minutes, not hours. But treat it as a research tool, not an outreach tool. InMail response rates are mediocre. Use Sales Nav to find people, then reach them through email and phone.

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Best Social Selling Tools for Outbound

LinkedIn Sales Navigator

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