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Ramp

Finance / Spend Management Series D+ / Growth In-Office
HQ

New York, NY

SDR Headcount

140 (+40%)

Base Salary

$60K–$70K

OTE

$90K–$110K

Outbound Tech Stack

Team Structure

Segmented SDR teams with territory rotation. Deep product training over scripts. SDRs trained on customer stories, competitive intel, and conversation frameworks.

EL
Elric's Take Outbound Consultant

Ramp went from 100 to 140 SDRs in 9 months — the fastest percentage growth in this directory. But what's interesting isn't the headcount, it's the approach: no cold call scripts. Ramp trains SDRs on deep product knowledge, customer stories, and competitive intelligence instead. Territory rotation keeps the team fresh and prevents account fatigue.

What Makes Ramp’s Outbound Interesting

Ramp has grown its SDR team by 40% in 9 months while taking an unconventional approach to training: no cold call scripts.

No Scripts Philosophy

Most companies hand SDRs a script and track adherence. Ramp does the opposite. They invest heavily in:

  • Deep product training — SDRs understand the product at an engineer-level depth
  • Customer stories — real use cases, not marketing one-pagers
  • Competitive intelligence — how to position against specific alternatives
  • Conversation frameworks — structure without scripts

The result: SDRs who can hold intelligent conversations, not robots reading from a screen.

Territory Rotation

Ramp rotates SDR territories regularly. This prevents account fatigue (where SDRs burn through their best accounts and coast) and ensures fresh perspectives on every territory.

Segment Teams

SDR teams are segmented by company size and industry, allowing for deeper specialization. An SDR working mid-market fintech accounts develops different skills than one working enterprise retail.

Key Metrics

  • 140 SDRs (up from 100 nine months ago)
  • 40% team growth — fastest in this directory
  • $700M+ ARR
  • No cold call scripts — training over templating

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